Project TILT: Blog Stats

Project TILT for today: difference between Blogger's Stats and Google Analytics.

One of the reasons I switched to Blogger is the built-in stats function where I can see number of page views in the different posts, sources of traffic, and demographics of my visitors. Sample screenshot:

Blogger's stats functions, however, pale in comparison with Google Analytic's very rich features. Among my favorites are:

  • Statistics for Absolute Unique Visitors
  • Statistics for New and Returning Visitors
  • Average Time on Site per Visitor
  • Keywords used in Search Engine that leads to my site
  • and many more!
One prerequisite for Google Analytics, however, is to have your own domain name, which is really cheap nowadays.


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